Skills Training and Business Outcomes: Experimental Evidence from Liberia

This experimental study of 577 SME owners who were microfinance borrowers under BRAC’s Small Enterprise Program (SEP) explores whether skills training in business performance and customer practices was a promising way to increase business outcomes among self-employed workers who operate small businesses in developing countries. Findings show that firm owners who received either training experienced an increase in attention to customers, which consequently enhanced the performance of the businesses, including higher average monthly revenue, less loss of customers, and a smaller likelihood of encountering business losses.

Authors: Dammert, Ana C.; Nansamba, Aisha
Type: Working paper
Year: 2019