Though the online sales of health products and daily essentials were booming due to COVID-19, the ongoing pandemic has taken its heavy toll on the online retailers of fashion, cosmetics, and other imported products, says a recent study. Many of those who were trying to reduce the losses of revenue by cancelling orders and selling off their stocks in April, 24 per cent of them shut their businesses in June. The study, first conducted in April and then followed in May-June, by the BRAC Institute of Governance and Development (BIGD), BRAC University revealed the information. In a webinar on Sunday, Mehnaz Rabbani, Programme Lead, Research, Policy, and Governance at BIGD, presented these findings.
Though the online sales of health products and daily essentials were booming due to COVID-19, the ongoing pandemic has taken its heavy toll on the online retailers of fashion, cosmetics, and other imported products, says a recent study. Many of those who were trying to reduce the losses of revenue by cancelling orders and selling off their stocks in April, 24 per cent of them shut their businesses in June. The study, first conducted in April and then followed in May-June, by the BRAC Institute of Governance and Development (BIGD), BRAC University revealed the information. In a webinar on Sunday, Mehnaz Rabbani, Programme Lead, Research, Policy, and Governance at BIGD, presented these findings.
